Case Study
BRAND DESIGN FOR A PHARMACEUTICAL COMPANY
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/Pgenius-instgram-01.jpg)
Client Overview
PGENius is a web-based tool which translates the genetic profile of a patient into a format that the treating physician can understand.
It translates the patients genes into personalized drug recommendations.
PGENius identifies DNA variations which will lead to a dysfunctional or non-functional enzyme that will not metabolize the drug of interest.
PGenius uses predictive analytics and serves as a tool for physicians and other healthcare professionals.
Services Provided
- Brand Identity Design
- Logo Design
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/pgh-scaled.jpg)
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/Pgenius-instgram-04.jpg)
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/Pgenius-instgram-05.jpg)
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/Pgenius-instgram-02.jpg)
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/Pgenius-instgram-06.jpg)
How the logo was designed
We combined 2 elements to create a logo – the pill and the DNA spiral
![](https://agglobaldesigns.com/wp-content/uploads/2021/08/PGH-logo-stracture.jpg)